All the marketing efforts lie on your shoulders. It is unrealistic to be able to master all the customer acquisition channels and advertising tools and to apply them to your business effectively.
You don't work with existing customer base enough. You attract new customers that are 7 times more expensive than the current ones. Loyalty program and referral system are missing.
Your sales managers are not asking the right questions. There is no upsell system in place.
You don't gather statistical data. You don't track the effectiveness of your marketing with "Swiss precision." The marketing budget is spent randomly and is built on assumptions.
The communication or advertising campaign does not solve the problem of attracting an ideal client, maximizing profits, building loyalty and brand recognition.
It's hard for you to explain why the customer should choose you. What is your uniqueness? Your brand message or a campaign doesn't stand out from your competitors. You are just like everyone else.
The Advertising agencies that you've worked with sold you "beautiful" design, template or "creative" advertising, which for sales is NOT relevant.
Young and innovative companies are stepping on your heels. Your old methods no longer work well.
WHY ONLY THE HOLISTIC APPROACH TO MARKETING CONSULTING MAXIMIZES THE REVENUE?
A website without Traffic does not work (even the most expensive one)
A good and targeted advertising + great SEO Strategy, but a weak site = a guaranteed loss of 99% of potential customers
If your business is not geared towards serving the market where Millenials are taking the decision making senior positions, you are missing out.
If your product is not impressive, does not provide clear benefits and is not well presented, it will not stand out from those of your competitors
If you have poor service and you do not work with your existing customers, you could face 80% of the profits lost in the long run
For whom is your Product or Service built? What is your Unique Selling Proposition (USP)? What's the Value Proposition (VP)? Is your USP and VP clear? Is your pricing right?
Does your Website direct your buyers thought to the next intended Customer Journey stage? Is your website Mobile Responsive? Does your website build trust and make the visitors leave inquiries, place the phone calls?
What Value do you broadcast to the client? What channels do you use and do you measure them? What is your target audience? Is your Advertising a part of a Buyer Journey within the funnel?
Is your website receiving traffic from Google, YouTube or LinkedIn? Are your relevant web pages appearing for the related Keywords with buying intent on the first positions of Search Engines? Is your SEO being done professionally?
How good is your Sales Department and Customer Service? How is the customer database maintained and managed? Do you partner with other companies to cross-sell & up-sell to your existing Client? Do you use Loyalty programs and Referral Systems?
Remember: If one element is weak, then the other ones cannot compensate. The system collapses. You lose customers and money.
Business is an interconnected multifaceted system. 90% of any business development is Selling. Production, R&D, operations, finance, marketing, sales and other functions are closely interrelated
Solving the problem with just one tool is impossible. Moreover, the first impression decides. You will not have a second chance.
Website, packaging, messaging, appearance, service, promotion, content will affect the revenue and branding of the company.
A website, advertising, and design do not entirely solve the problem of acquiring an ideal customer, maximizing profits, building loyalty and brand awareness.
That's why we develop an outstanding business system, tailor-made for attracting and converting customers into profits: from the concept of the product or service to launching and scaling the business. We make you a leader in your segment and detach you from competitors.
Become a leader in your business niche and get 3-5 times more customers, if capacity allows
Increase the company valuation and improve your services&products pricing
Develop and strengthen the company brand recognition and narrative
Increase brand awareness globally and will be perceived as the top credibility organization and a business partner
Have online reputation management under control
Set up an innovative Customer Acquisition Model and free up 1-3 hours/day of your time
Get rid of numerous business headaches, find contractors that genuinely optimize your marketing budget
Attract and retain the best customers with the highest Lifetime Value (LTV)
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